Family Visibility
Be The First Community That Families Shortlist.
Adult children search “assisted living near me,” scroll on Facebook, and scan Google Maps. If they rarely see your community, or your message blends in, you lose tours before they call.
We sharpen how and where you show up so the right families see you early and think “this is for us.”
Budget Tracking
Know What Every Dollar Is Doing.
Most owners do not know what a good click, lead, or tour should cost, and ad platforms speak in jargon instead of clear benchmarks.
We set realistic targets and wire tracking from spend to inquiry to tour to move-in. If you cannot measure it, you cannot optimize it.
Social Proof
Make Your Community Feel Real Online.
Families and referrers trust what they can see. When they can’t see real life inside your community, they default to a competitor who shows it.
We keep a steady stream of real rooms, staff, meals, and activities on your pages so your community feels tangible and tours become the logical next step.
Kerry Wolff, Founder & CEO
I've spent years learning how and why people make decisions. In senior living, that decision starts with a Google search, a scroll through Facebook, or an 'assisted living near me' query on Maps. I know what makes a family pick up the phone, what builds trust before they ever walk in, and what turns a website visit into a tour. That's what every campaign we build is based on.
We measure one thing: families walking through your door.
How soon does senior living marketing show results?
Google Ads can generate qualified leads within the first few weeks after launch. Search rankings build from month 3+. Most community partners see meaningful tour activity within the first 60 days.
What do you need from me to get started?
An onboarding conversation, access to any existing assets like photos and brand materials, and responsiveness when leads start coming in. We handle everything else.
What if my community doesn't have much of an online presence yet?
That's where most partners start. We build the website, set up your Google Business Profile, establish your social presence, and create the ad content. You don't need to come to us with a polished brand.
How much does senior living marketing cost?
It depends on your market and what you need. We'll give you a straight number on the call. No surprises.
How is Talexy different from other senior living marketing agencies?
We don't do anything else. Senior living is the whole company. And we don't report on clicks and impressions. We report on tours and move-ins.
